Ecommerce email marketing benchmarks

As you might already know email marketing is one of the most important parts of your online business. Why? On average email marketing for online stores should generate at least 30% of the revenue. In this post I will explain you how the numbers work. Read the full post …

How You Can Leverage 404 Page To Get More Email Subscribers

One of my clients asked me to add an opt-in form on their 404 page. It was a weird request. Why do you need an opt-in page on 404 page? Also, he asked me to create an automation (email sequence) to follow up with those customers. Until later, I did not realize how powerful and […]